Omni-Channel Direct Mail Postcards
By adding ECHO to your direct mail, you gain between 8-12 additional impressions per recipient on your mailing list!
8 ECHO Technologies:
Social Match
Mail Tracking
Mail Tracking
Match Facebook and Instagram accounts to your mailing list to deliver social ads to feeds before, during and after the mailer hits.
Mail Tracking
Mail Tracking
Mail Tracking
Know exactly when a mail campaign hits mailboxes, and receive real-time delivery data, down to the individual mail piece.
QR Codes
Mail Tracking
Informed Delivery
Maximize engagement with static or dynamic QR Codes. Seamlessly bridge the postcard reader to your website.
Informed Delivery
Call & Text Tracking
Informed Delivery
Informed Delivery® integration adds an extra touchpoint, and a full color clickable ad through the USPS's daily mail preview sent via email.
Call & Text Tracking
Call & Text Tracking
Call & Text Tracking
Track campaign effortlessly by using a call/text tracking like. Our service records the call, and captures caller data.
Online Follow-Up
Call & Text Tracking
Call & Text Tracking
Re-engage website visitors who left without converting by reminding them of their interest through retargeting ads on Google Display Network.
Social Media Follow-Up
Social Media Follow-Up
Social Media Follow-Up
Re-engage website visitors who left without converting by reminding them of their interest through retargeting ads on Facebook and Instagram.
LEADMatch
Social Media Follow-Up
Social Media Follow-Up
Receive a list of website visitors (anonymous included) who went to the website directly from the postcard they received, through this feature.
ECHO+ Three Additional Technologies
YouTube Ads
Social Media Geotargeting
Google Geotargeting
Capture attention and cut through the clutter with dynamic video instream ads. Serve video ads before users play their favorite YouTube videos and engage the audience.
Google Geotargeting
Social Media Geotargeting
Google Geotargeting
Display ads in the Google Display Network to direct mail recipients, lookalike and affinity audiences geographically based on the mailing list target areas, keywords and keyphrases, and search/browsing history.
Social Media Geotargeting
Social Media Geotargeting
Social Media Geotargeting
Display ads through Facebook and Instagram to direct mail recipients, lookalike and affinity audiences geographically based on the mailing list target areas, keywords and keyphrases, and search/browsing history.
What can I expect from my campaign?
